Published
June 7, 2018
Location
Job Type
How to Apply
Apply Directly on Employer Site
Application Link
https://ihg.taleo.net/careersection/ihg_corporate/jobapply.ftl?lang=en&job=R704215_25

Description

When you’re a part of IHG, you’re more than your job title.  And that’s what we love – the individual talents, interests and dreams that make you who you are.  Join the Global Marketing Team at IHG and we won’t expect you to conform to any stereotype – because we know that a team with different perspectives and passions can only make us stronger.

What you will need is ambition, talent and some key skills. For this vital role, we’re looking for someone that will lead the creation of a competitively advantaged, state-of-the-art global marketing organization and create the ‘IHG Way of Marketing.’  The ‘IHG Way of Marketing’ will be embedded in the organization via workshops, training, and templates (e.g., creative brief).  This team is responsible for developing best-in-class processes for marketing integration and oversight in support of all brands and categories and will manage and update brand frameworks, ensuring a coherent, compelling, and business enabling approach across all of the IHG brands for guests and owners.   This individual will lead a team of marketing excellence professionals who will serve as expert marketing consultants across all IHG brands to evaluate brand positioning, coordinate and prioritize planning, and build team skills, enabling the creation of World Class marketing initiatives.

•Lead the development of a competitively advantaged, state-of-the-art global marketing organization.

•Create the ‘IHG Way of Marketing’ and embed / educate organization via workshops, training, and templates (e.g., creative brief).

•Develop and embed processes for marketing integration and oversight in support of all brands and categories.

•Manage and update brand frameworks, ensuring a coherent, compelling, and business enabling approach across all of the IHG brands for guests and owners.

•Lead a team of marketing excellence professionals who serve to inspire and consult with all IHG brands enabling the creation of World Class marketing initiatives.

•Develop and embed processes for marketing integration and oversight in support of all brands and categories.

•Serve as an expert marketing consultant for marketing and loyalty teams when evaluating brand positioning, planning, and performance and building team skills.

Qualifications

Educational Attainment:

Bachelor's or Master’s Degree in Brand Management, Marketing, Communications, or an equivalent combination of education and work related experience

Critical Expertise & Experience:

•8-10 years in hospitality or other consumer-focused sector, preferably within a large multi-national company

•Experience in engaging cross-functional working partnerships in a global organization

•Strong decision making, influencing/consensus building and analytical skills with clear understanding of impact on IHG revenue goals and bottom-line

•Strong leadership, team building, interpersonal and communication skills

Technical Skills & Knowledge:

•Proven experience in a marketing, general management, integrated marketing, and / or marketing excellence leadership role

•A track record of innovation and creativity coupled with strategy and rigorous analytics to solve business problems; Broad experience in leading all aspects of marketing (i.e., not limited to one area of subject matter excellence)

•Possesses a ‘start-up’ mentality and has successfully created a new organization, function, or process

•Has successfully recruited, developed and retained a high-performing team

 

In return for your hard work, you can look forward to a highly competitive salary and benefits package – including 401k, tuition reimbursement, adoption assistance, and discounts at our hotels. What’s more, because your career will be as unique as you are, we’ll give you all the tailored support you need to make a great start, be involved and grow.

So whoever you are, whatever you love doing, bring your passion to IHG and we’ll make sure you’ll have room to be yourself.

IHG is an equal opportunity employer:  Minorities/Females/Disabled/Veterans

This employer requires you to apply directly on their site. Click Here to Apply. 

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